Data Analyst

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  • Contract 60 days
  • £500 - £525 (GBP) / day
  • London, England, United Kingdom
    and remote
  • ASAP

Responsibilities:-

Description

Responsibilities:-

  • As a member of the Targeted Advertising team, you’ll help drive decision making using the power of data and insights
  • Measure effectiveness of marketing campaign run across various Platforms
  • Develop relationships with stakeholders to reach a deep understanding of their business areas
  • Work with them analytical projects - develop hypotheses to explore avenues of opportunity
  • Be able to summarise your findings in a commercial focused and actionable way. You should be able to articulate reasons for good and bad performance in segments of our base and any relevant improvement actions which could apply
  • Oversee the implementation of your insights – you will often work right through from the ideas stage to seeing it become a reality

 

Experience:-

  • End to End Analytics: Deep and extensive experience in carrying out end-to-end analytics projects
  • Logical, end to end thinking from the outset
  • Understanding & experience of measuring the effectiveness of marketing campaigns
  • Working in a dynamic, innovative and creative environment
  • Task-focused delivery, a fast pace of work and overcoming challenges
  • Strong multi-tasking abilities, flexibility, and patience in a fluid environment
  • Team player and professional attitude to include persistence, resilience and being helpful to others
  • Candidate must have an excellent and proven track record of having established successful business relationships with stakeholders
  • Evidence of influencing, engage with, and responding across all stakeholder levels with credibility
  • Excellent commercial skills
  • Able to produce and articulate realistic and implementable insights with highly commercially aware stakeholders
  • Willingness to speak up on difficult issues with own opinions, at the same time be humble and be able to ask for help

Essential criteria:-

  • Minimum of 3 years’ experience in a relevant analytical role
  • Strong numerical acumen
  • Experience using a breadth of analytical tools, E.g., SQL, Python, Excel, Tableau, GCP
  • Previous experience in advanced data manipulation in SQL
  • Hands-on experience (minimum of working knowledge) of segmentation techniques and predictive algorithms
  • Proficient in the use of the Microsoft office suite of products, specifically Excel & Power Point
  • Experience of a using data and insights in a large-scale consumer retail business E.g. media, telco, financial services, gaming.

Desirable criteria:

  • Degree level qualification in a numerate discipline
  • Statistical modelling experience using regression, chaid or decision trees
  • Working knowledge of digital platforms and technology

Skills

Business Activities
Business Analysis
Data Analysis
Stakeholder Management
General Software
Microsoft Excel
Microsoft Powerpoint
IT Infrastructure Products
Google Cloud Platform
Tableau
IT Security Expertise
Segmentation
Marketing, Advertising and PR
Marketing Research
Programming Languages & Frameworks
Python
SQL
Software Development
Algorithms and Data Structures

Industry Experience

Media & Broadcasting - TV, Music, Movies, Radio, Entertainment